"Build a brand that resonates with you and your customer. Remain true to yourself and create something unique that speaks your name. Be expansive and think outside the traditional approach to business by incorporating daily rituals and well-being practices into your schedule."
Whether you are starting a new brand or you want to revive or develop an existing brand Ashlyn takes a holistic approach. The focus is on you the creator and your unique story as much as your product, concept or service. That is where your brand essence lies.
Through her own work as a buyer for her award winning independent store Ashlyn has first hand experience of seeing brands come and go. An expert eye and feel for cool hunting new brands Ashlyn helped to shape the UK independent Kidswear market. Her latest venture Bless Stories has the same unique touch that has quickly become an acclaimed destination store for a tribe of soul seekers and conscious shoppers.
Ashlyn is author of 2 best selling interior books, Creative Family Home and Creative Children's Spaces, both translated into several languages and published by Ryland Peters and Small.
In an introductory session Ashlyn will guide you through a series of grounding practices and creative visualisation exercises. Learning about and making these tools integral to your daily business practice will increase your effectiveness and your brand power.
Through mentorship Ashlyn will help you to discover the unique spirit of your brand. She will work with you to create a cohesive range or idea and a longer term vision to give you goals for brand development. She will encourage you to weave sustainable practices through your business. And advise on pricing that works for your business as well as your customers. All fundamental elements to success and longevity.
If you are developing a wholesale business Ashlyn will coach you on approaching retailers, how to create best sellers, how to become the go to brand and how you can stand out from your competitors.
Through her work as a stylist and art director Ashlyn can arrange and advise on creative brand imagery. Her East London shoot location and styling services are available at reduced fees to her mentoring clients.
“The nonconformist mum”, The Guardian
Ashlyn has over 30 years of experience of running her own businesses her own way . In the 80's she ran a post punk jewellery label from a stall in Camden Market that sold to the best boutiques and department stores around the world. In the 90's she was the creative head of footwear for cult British brand Red or Dead. In the 00's she founded Olive Loves Alfie the award winning children’s lifestyle store. Today she brings her story and experience to life in her latest venture Bless Stories.
Ashlyn has written 2 best selling interior books, curated and produced a series of events for Olive Loves Alfie, she runs a unique East London location where she styles and produces shoots for independent brands and performing artists as well as hosting leading brands, music videos and film. She was a collaborator of site specific circus event Don’t Expect me To Be Sane developed for performance in her East London warehouse. She hosts and curates a series of events for Bless and creates bespoke and intimate events for a growing number of clients.
Book yourself in for a complimentary 15 minute chat or dive straight in and power yourself up with a Holistic Brand Session.
Mentoring sessions can be held at Shoreditch House, Ashlyn's East London warehouse location or at Bless Stories in Stoke Newington.
Free 15 minute introductory zoom call or meet in person.
Introduction price for a 90 minute session £150.
Introduction price follow up 60 minute sessions £100.
A block booking of 4 sessions £500.
Please reach out to ask about my mentoring programme and ethical pricing sessions.
Brand imagery bespoke pricing based on your needs.
“I wish Ashlyn had been offering her holistic mentoring when I first started my brand. I met Ashlyn when she styled a shoot for me and she gave me some unofficial sage advice about pricing and costing that helped me get out of scarcity and into the reality of ethical profit. She shared information about her career background and experience - I don’t think Ashlyn realised how incredibly grounding and inspiring that was/ she is. Ashlyn’s character, qualifications and experience make her a brilliant business mentor for product based businesses”.
“I highly recommend her sessions”.
Tamu Thomas founder of Live Three Sixty.